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What is SEO? Google recommend working with companies that offers to adjust my website to Google?

SEO is an abbreviation for, for the optimizer search engine. Many SEOs and other agencies and consulting companies provide services to owners of websites, from writing copy to giving advice on site architecture and help to find relevant directories to which the site can be sent. However, some SEOs that do not meet ethics have made the field in a unfavorable light, attempts by their extremely aggressive tendencious manipulate search engine results. Although Google does not have any relationships with any SEOs and does not offer recommendations, we offer some tips that can help make the difference between an SEO that will improve the site and one that will only improve your chances of being excluded Total of search engine results.

• Be cautious against SEO companies, web consulting firms or agencies that will send e-mails from the blue.

It is amazing, and we receive this type of spam e-mails: "Dear google.ro,
I have visited your site and I noticed that you are not listed in search engines and directories important ... " Treated with the same skepticism unsolicited e-mails about the search engines as pills and do the "overnight lost" or requests for transfer of funds to remove dictators.

• Nobody can guarantee a # 1 on Google.

Be careful in claiming that SEO guarantees ranking, a claim, "special relationship" with Google or praise that, first reference to "the Google. There is no priority in reference to Google. sau prin intermediul Instrumentelor pentru webmasteri iar acest lucru íl puteti face singur si nu va costa nimic. In fact, the only way to submit a site to Google directly is through our Add URL or through the Webmaster Tools and this you can do yourself and will not cost you anything.

• Be careful if a company is secretive or if not explain very clearly what to do.

If something is unclear, ask explanations. If an SEO creates deceptive or unfair content on your behalf, such as entry pages or areas of throwing, your site could be removed completely from the Google index. In the end, you are responsible for the actions of any companies that hired them, so best make sure that you know exactly how they intend to, "help".

• Should not try again to link to an SEO.

Avoid SEOs that are talking about links, free for all ", a popular scheme for links or submitting your site to thousands of search engines. These are typical examples of useless exercises that do not affect your position in search engine results representative - at least not in a way which you may consider positive.

• Some SEOs may try to sell you can enter keywords directly into the address bar of your browser.

Most such proposals require users to install additional software, but very few users are willing to do this. Evaluate with a lot of attention to such proposals and be skeptical about the number of users who have downloaded the applications concerned.

• Choose carefully.

If you want to use an SEO, you can do some research on the field. Of course Google can help. You can search for articles and some warning that appeared in the press, including this article on a very aggressive SEO: http://seattletimes.nwsource.com/html/businesstechnology/2002002970_nwbizbriefs12.html. Although Google does not comment about companies, companies that have encountered is entitled to use SEO practices and total lack of professionalism. Be alert.

• Make sure you know what money.

While Google does not sell any better positioning in search results, other search engines combine the results of pay-per-click or pay-per-inclusion search results usual. Some SEOs will promise to offer a good positioning in search engines, but will place your advertising section and not in the search results. A few SEOs will even change the real-time auction prices to create the illusion that they, control "other search engines and can place it in a place chosen by them. This cheat does not work with Google because our advertising is clearly labeled and separated from the search results, but do not forget to ask any SEO on the charges to include permanent and temporary advertising.

• Contact several and ask other SEOs if the SEO firm will recommend you have in mind.

References can be helpful, but not enough. Should I ask how long a company operates and how employees are full. If you feel pressured or uncomfortable, play card security: wait until you find a trusted company. . Firmele SEO care respecta etica raporteaza site-urile ínselatoare, care íncalca regulile Google cu privire la spam. Ask if the SEO company to report every spam Google using our spam from http://www.google.com/contact/spamreport.html. Companies that comply with ethical SEO reports misleading sites that Google violated the rules on spam.

• Make sure you're protected legally.

Will not be afraid to request a refund if you are not satisfied with the achievements of SEO. Make sure you have a written contract that includes pricing. Also, the contract must require the SEO to the rules recommended by each search engine for site inclusion. What are the most common abuses that may encounter the owner of a website? A common scams is to create areas, ghost, "which directs users to a site using redirects misleading. These areas are often owned by the ghost of an SEO who claims to work on behalf of client. However, if the relationship is getting worse, SEO can fix the field to another site or even to field a competitor. In such cases, the client has paid to develop a competing site that is owned by the SEO. Another illegal practice is the placement of pages, the entry loaded with keywords, somewhere on the client site. SEO promises such as the page will become more relevant for more queries. This is false, of course, since individual pages are rarely relevant for a wide range of keywords. Worse is that these pages often contain input links and hidden by other clients of SEO. Such entry pages reduce the popularity of a site and directs the search to SEO and other clients who may have sites with illegal content or disgusting. What are some things you should be careful? There are several warning signs that may indicate an SEO lightly. This list is far from being complete, so if you have doubts, you rely on instinct. Do not hesitate to refuse cooperation if the SEO:

• has ghost fields
• put links to pages of other customers on your input
• offers to sell keywords in the address bar
• does not distinguish between search results and ads that appear in search results
• guaranteed positions, but only based on keywords long and unimportant, that you get anyway
• uses multiple aliases or falsified WHOIS info
• get traffic from search engines, "false", spyware or scumware
• held areas removed from the Google index or he himself is not listed on Google

If an SEO is dissatisfied in any way, you can report it. Complaints on discontent or improper business practices are managed by the Federal Trade Commission (FTC). To lodge a complaint, visit: http://www.ftc.gov/ and click, File a Complaint Online ", call 1-877-FTC-HELP, or write to: Federal Trade Commission
CRC-240
Washington , DC 20580 . If the complaint refers to a company resident in another country, to submit claim http://www.econsumer.gov/. Taking Google.com